iTunes hits 5 billion sold milestone
Apple has announced that its popular iTunes platform has hit yet another milestone, 5 billion songs purchased since the store’s launch in April 2003.
The latest milestone shows that sales are picking up at an impressive clip especially considering it took 3 years for the store to hit its first billion. It took the store just 3 months to go from 4 billion to 5 billion sold.
Apple had an even more impressive number to announce however. The company says that movies are being purchased or rented from the store at a rate of 50,000 a day, a huge increase that can mostly be attributed to Apple’s recent deal to begin renting movies. That deal was struck in January of 2008. Doing some simple math shows us that Apple is selling or renting 1.5 million movies per month, and the company now claims iTunes is the world’s most popular online movie store. I’m sure no one will refute that claim if the numbers are true.
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