Netflix says online traffic is surging
Mashable is reporting today that visitors to Netflix’s site have jumped 46 percent year-over-year for the month of June.
The growth is thanks to the increasing popularity of the Watch Instantly streaming service, and Netflix’s decision to add their native service to set-top boxes, Blu-ray players and HDTVs.
Citigroup analyst Mark Mahaney adds that Netflix’s explosive growth is the “fastest year-to-year growth [he] has seen in over five years.”
For the entire second quarter, Netflix’s web traffic was up 34 percent year-over-year. In the first quarter, YoY growth was 19 percent.
Netflix has added 1.7 million subscribers in the Q1, ending with 14 million customers.
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