Arstechnica has put together an interesting article this week that shows the loyalty (or lack thereof) of current BlackBerry owners.
Citing a Crowd Science survey, Ars says that 2 out of every 5 current BlackBerry owners would switch to an Apple iPhone when their contract was up.
Additionally, 33 percent of current iPhone owners, as well as 16 percent of BlackBerry owners use their devices for “exclusively personal use”, not for work. Only 1 percent of iPhone owners use their devices exclusively for business/work and 7 percent of BlackBerry users do the same.
Higher percentages, 66 percent for iPhone owners and 77 percent for BlackBerry users, used their devices for both work and personal reasons.
Finally, the survey showed that 90 percent of both Android and iPhone owners would stick with their current OS/devices when their contracts were up, showing much better loyalty than current RIM users.
Result for: iPhone
MOG, the subscription-based music service that offers 7 million tracks for just $5 USD a month has announced today the release of a mobile app of their service.
The company has deals with Universal, Sony, Warner and EMI as well as independent labels and the service offers on-demand music, allowing for users to pick and choose what songs they want to hear, either in their browser, or now on their mobile devices.
“You can see the queue, you can jump to anywhere in the queue, when a song comes on the library, you can save it,” adds David Hyman, CEO of MOG. “When you listen to Bob Marley radio, it’s not Bob Marley inspired radio. You get Bob Marley 24/7.”
The mobile app will be available on the iPhone and Android devices in the Q2 2010, and users will get MOG radio, 64 AAC+ quality, and ability to download in higher quality, for just $10 a month, by far the best subscription package available to date.
Result for: iPhone
The popular CBS NCAA March Madness iPhone app, which includes live streaming of the NCAA Tournament, will support streaming over Wi-Fi and 3G this year, with 3G being a welcome addition from past years.
However, the app will double up in price, to $9.99 from $4.99 last year.
The company will offer a free “lite” version of the app, but it will not include any live streaming, just highlights and box scores.
The NCAA March Madness on Demand (MMOD) app begins coverage starting on March 14th with the selection show, and will end after the tournament has run its course.
The added price to the app is thanks to a deal between CBS and exclusive iPhone carrier AT&T, which for years has not wanted to put additional strain on its data network, but seemingly will for some extra revenue.
Adds Rob Gelick, Sr. Vice President and GM, CBS Mobile: “The CBS Sports Mobile 2010 March Madness products appeal to both casual and diehard fans, keeping them connected to the action via live video and highlights, news, scores, and brackets. Last year CBS Sports Mobile witnessed a huge appetite for mobile video when we were the first to stream live sports events over the iPhone, and this year, by including Wi-Fi and 3G, we expect that appetite, and audience, to grow even more.”
