NEC has announced today that its video content identification technology will be supported in the upcoming MPEG-7 video standard, meaning content owners that release videos with the standard can “detect illegal copies” uploaded to the Internet almost instantly.
The company says each frame has its own unique signature, meaning that doing any editing to the file or analog or camera copies will completely alter the overall signature of the original video.
NEC says “these developments are expected to significantly reduce the time and cost of manual content inspections as well as improve the scale and accuracy of content assessment.”
Among the features of the video content identification technology are:
Accurate detection of copied or altered video content
Video signatures are extracted for each frame based on differences in the luminance between sets of sub-regions on a frame that are defined by a variety of locations, sizes, and shapes. Video signatures represent a unique fingerprint that can be individually detected frame by frame. This technology is capable of accurately detecting video content with that was created with such editing operations as analog capturing (*3), re-encoding (*4) and caption overlay (*5), which was conventionally very difficult to detect.
A high detection rate and low false positive rate for all video contents
By estimating confidence of signatures generated from each frame and using the confidence for sequence identification, the technology achieves a high detection rate (*6) with a very low false positive rate (*7). These technologies achieved an average detection rate of 96% at a very low false alarm rate of 5ppm (5 in one million) through tests conducted by the international standardization organization.
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Result for: video distribution
It’s no secret that the big Hollywood studios haven’t exactly been eager to back online video distribution. In fact their unwillingness to assume any risk in such ventures has arguably slowed the entire market more than any other force. That’s why it’s so surprising to see a company owned by several studios announcing a new service that will combine television and internet-based video on demand.
Studio 3 Networks is jointly owned by MGM, Lionsgate Entertainment, and Paramount’s parent company Viacom. So far their epix premium TV channel apparently has no deals in place with cable or satellite TV services yet. What they do have is exclusive access to theatrical movies from Paramount, Paramount Vantage, MTV Films, Nickelodeon Movies, MGM, United Artists, and Lionsgate released from the beginning of 2009 on. In addition they’ll have use of many catalog titles from each of those studios.
Perhaps inspired by the huge success of Netflix in delivering internet video as only part of their offering. They plan to launch the TV service near the end of this year, but will apparently be online video on demand as early as May.
“With epix, we are creating an entirely new category of entertainment service for consumers that is unlike anything that currently exists,” said Mark Greenberg, President of Studio 3 Networks. “epix is the first brand to hold exclusive exhibition rights to movie content that can be delivered anywhere, anytime. The name epix embodies the depth and breadth of entertainment content this brand will deliver and also captures the uniquely personal way that consumers will be interacting with great Hollywood movie content and original programming.”
Result for: video distribution
Nintendo will be joining up with the ad agency Dentsu to start a video distribution service for the popular Wii gaming console in an effort to establish a new revenue stream.
New entertainment content and cartoons will be available on the service, differentiating it from current content delivery services.
The service will be available in Japan starting the Q1 2009 then moving to Europe and North America after.
